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Do What You Love. Make a Difference. 

December 28, 2019

Of all the training variables involved in a client’s path to success, the most important is often consistency. This means coming back day after day, buying into the process, and being committed to the challenging journey of changing their body. At a fundamental level, one of the personal trainer’s primary objectives is simply to keep them wanting to coming back. While this may sound simple, many personal trainers set themselves up to unde...

December 3, 2019

As we close in on the end of 2019 and New Years energy is upon us - it always brings dreams of bigger things and new places in our lives. It's a time when I personally spend a lot of time inside of my own head mapping out my purpose for the coming year both professionally and personally in my life. 

I always come back to what I call the performance mindset, because growing up an athlete it was how I was raised. It continues to shape how I...

September 7, 2017

<from facebook post earlier this week>

Thinking about all of the things I am thankful for as I turn the big 3.0 this week and couldn't imagine being a luckier guy.

List isn't necessarily in any particular order but scratches the surface on all that I appreciate in my life and the impact that all of you have!

Enjoy:

1. Megan Drake for her never-ending support of me and all that I want from life. I couldn't ask for a more amazing wife and I'm g...

November 9, 2016

Legacy can be defined as the total contents of money and property that one leaves behind when they pass.

We all understand legacy however, as the impact that remains with the world once you are gone. How will you impact the people and world that you have interacted with in a way that leaves it better than when you started?

That's what it means to stand for something. For some it may mean growing out ridiculous mustaches and raising money fo...

The path to success in the fitness industry, and life can lead to many places and is likely to be ridden with challenges along the way. Over the past 8 years, I have been continually asking myself what that path is supposed to look like. I am by no means a genius, but I am pretty damn good at figuring things out...

So I have been actively seeking out that answer for quite some time now. Going to multiple fitness conferences every year, get...

October 9, 2016

"Functional" and "performance" are two relatively subjective terms often used to describe exercises and training like the moves included in the video above. They are of course relative to your goals from training but semantics aside, there are commonalities among many of these kinds of exercises.

They not only serve as a gauge of what the benefit is but also give us insight into the pre-requisites that clients should meet before graduatin...

October 8, 2016

In a society of people who spend their day in front of computers and with their heads down in screens (ironic...I know) we could all use a little bit more pulling in our lives. The TRX serves as a great tool for a wide variety of pulling exercises for clients of all levels to help combat this anterior dominance. 

Common rounding of the shoulders, forward head posture, and internally rotated shoulders may not become magically fixed by...

October 6, 2016

According to history kettlebells came from Russia pre-1800s where they were used for weighing crops. Farmers found that they got much stronger from using them which transitioned their use into Soviet training and conditioning programs in the 20th century. Needless to say, if the Soviets trained with them then they must be awesome right?

There popularity and use in the fitness industry throughout the past 10 years would agree but...

October 6, 2016

Creating an Impact & Finding Success

Not sure I ever understood or believed the connection I could create with people as a Fitness Pro. A far cry from the Pre-Law and Business route that I was headed towards in college but I can't imagine doing anything else.

Fitness Pros and Personal Trainers get to help people find something within themselves that at one point they weren't sure they had.

I don't just mean looking good in the mirror (no...

October 6, 2016

Want to make great money doing what you love? Why wouldn't you but it might not be as easy as everyone makes it out to be. Industry experts and advertisers make it seem like every Fitness Professional is making 6 figures and although it's more than possible it is not a sure thing. Take a look at the video above for more information on how much you can expect to make in the Fitness Industry and then read below for some thing you can regula...

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Joe@joedrake.com